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    Press kit

    Our logo, ready to use.

    Everything you need to feature A Visual Identity: the logo in vector and raster, in light and dark, plus our colors and a few friendly ground rules.

    Logos & marks

    Grab exactly what you need.

    Each asset comes as a scalable SVG and a high-resolution, transparent PNG.

    A Visual Identity primary logo for dark backgrounds

    Primary logo

    On dark

    The mark and wordmark together. Our default, reach for this whenever there's room.

    A Visual Identity primary logo for light backgrounds

    Primary logo

    On light

    The mark and wordmark together. Our default, reach for this whenever there's room.

    A Visual Identity logo mark for dark backgrounds

    Logo mark

    On dark

    The symbol on its own, for avatars, app icons, and tight spaces.

    A Visual Identity logo mark for light backgrounds

    Logo mark

    On light

    The symbol on its own, for avatars, app icons, and tight spaces.

    A Visual Identity wordmark for dark backgrounds

    Wordmark

    On dark

    The name set in Space Grotesk, for when the mark already appears nearby.

    A Visual Identity wordmark for light backgrounds

    Wordmark

    On light

    The name set in Space Grotesk, for when the mark already appears nearby.

    Usage

    A few ground rules.

    Clear space

    Keep space around the logo equal to at least the height of the mark's top circle. When in doubt, give it more room.

    Minimum size

    Don't show the mark smaller than 24px tall, or the full lockup narrower than 120px, on screen.

    Please do

    • Use the “on dark” set on dark backgrounds and the “on light” set on light ones.
    • Give the logo generous clear space so nothing crowds it.
    • Scale it proportionally, and pick the SVG whenever you can.
    • Keep enough contrast between the logo and its background.

    Please don't

    • Don't recolor the logo or add gradients, shadows, or outlines.
    • Don't stretch, squash, rotate, or distort it.
    • Don't rearrange the mark and wordmark or change their spacing.
    • Don't place it on a busy photo or a low-contrast background.
    Palette

    Our colors & type.

    Magenta
    #F04C83
    Blue
    #4C75F0
    Teal
    #26D9BB
    Ink
    #0B0D14
    Off-white
    #F9FAFB

    Typefaces

    Space Grotesk for headings and the wordmark, Inter for body copy. Both are free on Google Fonts.

    Need a format we haven't included, or have a question?

    [email protected]